Conversion Optimisation

What it does

Reviews and improves conversion journeys, CTAs, forms, trust and mobile completion without manipulative tactics.

When to use it

Use for lead generation, bookings, ecommerce and landing pages that look polished but don't convert.

Problems it prevents

Stops sites that are visually finished but never actually guide a qualified visitor toward a clear next step.

Typical workflow

1. Map the intended journey
2. Identify friction and ambiguity
3. Clarify the CTA hierarchy
4. Verify mobile completion

Example output

A journey with one clear primary action per page, and the friction points that were blocking it named and fixed.

What's included

1. 01
   The complete prompt

   The full manual as a ready-to-save SKILL.md file, matched exactly to what ships in the T7 library.

2. 02
   Install walkthrough

   Personal (~/.claude/skills/) and project (.claude/skills/) folder instructions, whichever fits how you work.

3. 03
   Use notes

   How Claude invokes it, what a good result looks like, and what to check before you trust the output.

Works well with

• SystemConversion Trust Architecture

  Places CTA hierarchy, objection handling, truthful proof and pricing context exactly where a decision happens.

• SystemPremium Content Hierarchy

  Writes message architecture and copy hierarchy from a real offer, audience, evidence and objections, not filler.

• FocusedForm Success States

  Designs truthful, accessible success states that confirm completion only once the server has actually accepted it.